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Small Business Marketing Strategies

Do you Believe? 

It’s a big question, but I’m talking about the lowly Christmas Card.

Do you believe in sending Christmas Cards? 

Is it a total waste of time and money or it is a nice way to wish clients / contacts Merry


How NOT to fail in business

20% of businesses don’t make it past the 2-year marker. 45% fail during the 1st 5 years and 65% during the 1st 10 years. Surprisingly only 25% of businesses make it to the 15-year point.

If you are …


How to Fix Sales Leaks in your Business

Do you have sales leaks in your business?

Are you experiencing ‘leaks’ in your business? Perhaps potential clients not signing up to work with you or not fully completing your program or are too few clients resigning? If this is the case, you have leaks.

These leaks mean …


Unleashing Creativity: Unique Strategies to Expand Your Client Base

Guest blog by Hannah Walters at Content Coffee

As an entrepreneur you are well aware of the significance of expanding your client base to achieve growth. However, in today’s competitive market, relying solely on traditional marketing strategies may not achieve …


Why Marketeers still need help with their Marketing Content

‘A hairdresser cannot cut their own hair’, a quote my brilliant business coach shared many times as a useful reminder that going it alone seldom reaps the best outcome. So, if you are a graphic designer trying to create your …


Setting goals that reap success

Do you have a fear of setting goals? Perhaps its because in the past you haven’t (always) achieved them and your past ‘failed’ goals then becomes a big stick to beat yourself with.

Goal Setting, Business Planning, Business Strategy can …


Is it Time to Re-brand?

Rebranding can feel incredibly scary. I know I did it too in the recent past, having had the same brand for 10+ years. In fact, these were my exact words to the incredible design agency I engaged with at the …


How do I set prices in my small business?

Pricing is a question that comes up time and time again for many small business owners. Where to even start with pricing up services can be the number one challenge for start-ups and established businesses alike.

To be the cheapest, …


Are you a Secret Launcher?

Launching a new product or service can be a daunting aspect for many small business owners.

It’s likely you (and your team) have put in a great deal of effort thus far pulling together a new route to market or …


The Importance of Reacting to the Market


2020 and 2021 thus far has taught small business owners many valuable lessons.  Who knew how little control we all had over our lives and our businesses?

BUT, working with many different small businesses across varying industries has shown just …


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